| William Jewell College Journey Minisite |
| Interface: The ACT-In site will use the chart illustration on the Journey site as a tie-in. We changed gears, so to speak, because of the potential confusion withh the UM campaign which used gears. The chart also seems to illustrate the components of ACT-In better than the gears. To maintain consistency, we'll need to change the ACT-In link on the Journey site from the gears to the chart. |
SCREEN A: Loader: Will work similar to the Journey site loader... ACT-In will change into "Act" phrases such as ACT in the community, ACT in the world, etc. |
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Screen B: Home page The home page provides an overview of what ACT-In is. The components -- Live Ideas, Live Learning, Live Experience, Live Action -- correspond to the components of ACT-IN -- the core plus the three experiential components. Live Learning, Live Ideas, etc. each link to content about one of the components of ACT-In, plus a student story illustrating that component. The large area showing the lamp post might contain images illustrating ACT-In and providing a glimpse of Jewell. The lamp post photo is a place holder. |
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Screen C: Detail about one of the components of ACT-In This screen illustrates what the viewer will see if she clicks on Live Experience, for example. Along with the student photo there will be voiceover that features the student as well as copy that explains what Live Experience means. The bottom of page will list some of the Live Experience opportunities available to students. The student will be invited to choose an experience that she would like to have at Jewell, and that choice can be collected in a database along with the student's contact information. If the student makes a choice, the final area of the site will appear (see Screen D). |
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Screen D The student's choices will appear on the right under "Your ACT-In Experiences." These choices will be preserved in a data base if the student chooses to provide his contact information, enabling Admissions to contact hot prospects. |
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